Airline regularly conducts customer satisfaction surveys

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Reference no: EM132275541

Read each sentence below, and write whether the data collection would fall under a systems or project approach.

1. An airline regularly conducts customer satisfaction surveys and reports the numbers on a monthly basis.

2. A theme park commissions a study to be done on why the average number of visits per guest has decreased over the past few months.

3. A hotel is considering raising its rates and wants a study to be done to understand guests’ potential reactions.

4. A theme park surveys guests on a daily basis with the same questionnaire to know about their travel habits.

5. A hotel collects demographic information (e.g., address, phone number, etc.) on all people that call in to book a reservation.

Think about the stages in the research process. Which of the stages goes with the descriptions below?

(Choose one of the following: formulate problem, determine research design, determine data collection method, design data collection forms, design sample and collect data, analyze and interpret data, prepare written/verbal report)

6. Defining what the study will achieve

7. Deciding how to word questions in a questionnaire

8. Determining that you want to run an experiment

9. Deciding whether to use existing data for the study

10. Creating graphs/data visualizations.

Reference no: EM132275541

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