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Air asia-the world lowest cost airline

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Reference no: EM132815408

Review AirAsia: The World's Lowest Cost Airline

1. Discuss how AirAsia achieves a cost advantage. Provide an in-depth analysis for AirAsia Construct and use a value chain to show how AirAsia achieves its multiple cost advantages.

2. Are AirAsia's cost advantages imitable by other airlines? Why or why not?

3. Can AirAsia effectively compete in long-haul air travel given the nature of its existing strategy and the nature of the cost advantages that underpin AirAsia's existing strategy?

Attachment:- Air Asia Case Study.rar

Reference no: EM132815408

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