After brainstorming on your companyrsquos industry and

Assignment Help Marketing Management
Reference no: EM13391913

Begin conducting research now on your company/client. After brainstorming on your company’s industry and after your preliminary research information-gathering techniques, create a research profile proposal to deliver to your company’s management that includes the following:

  •     State the specific research goal for the proposal.
  •     What is the company’s current business problem?
  •     Who is the company’s competition?
  •     Establish your population sample for researching customer attitudes and behaviors about the company and product.
  •     Identify the steps in the research process.

Required 800–1,000 words.

Reference no: EM13391913

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