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Advice rona plc on the profit maximizing selling price

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Reference no: EM132598226

Rona Plc. is a small business that produces luxury pens. The company has total fixed costs of $1,100,000 per month and variable cost per unit is $80. The company has estimated monthly sales demand for pens, at a range of possible selling prices, as follows:

Selling price ($)         Units sold

200                           10,000

230                            9,000

250                             8,000

280                             7,500

300                                6,500

320                                 6,000

Required:

Question 1: Advice Rona PLC on the profit maximizing selling price for the pens.

Reference no: EM132598226

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