Reference no: EM132829866

You are editor-in-chief of the Times Leader, and in this role it is your responsibility to write the paper's editorials. A strange thing has recently come to pass in Wilkes-Barre. The owners of Liberty Tax Service apparently concluded that advertising the firm through dancing men, preferably bearded dancing men, cross-dressed as the Statue of Liberty, just does not suffice. So, the owners supplemented this campaign with another: they have been paying people, men and women alike, $1,000 to have the words "Ask Me About Liberty Tax" permanently, prominently tattooed on their foreheads. You find this campaign, well, both weird and wrong. Whether there should be a law against it is one question; whether public opinion should be strongly against it, even outraged by it, is another. Drawing from your undergraduate education-in particular a reading by Michael Sandel and discussions of Immanuel Kant (the humanity formulation of his categorical imperative comes to mind)-write an editorial opposing Liberty Tax Service's new campaign. Focus on its morality; put the question of its legality aside. Why should public opinion be outraged by it? Why is it wrong? And what should be done?