Advertising medium for entrepreneur owning rental car agency

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Reference no: EM132133277

(a) What would be your first choice for an advertising medium for an entrepreneur owning a rental car agency? Why?

(b) List three other possible advertising methods.: How can an entrepreneurial firm benefit from the services of a public relations firm? Explain with examples.

If a small business conducts a break-even analysis properly and finds the break-even volume at a price of $10 to be 10,000 units, should it price its product at $10? Why or why not? If not $10, what should the price be and why?

How does price relate to value in the eyes of a customer? Give examples to illustrate your points.

Reference no: EM132133277

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