Advantages of starting a company inside a bigger company

Reference no: EM131519514 , Length: 3

The Marketing of Clinical Diagnostic Products Prep Questions

Read and think about the case so you can talk about the differences between starting a business on its own versus starting a business within an existing corporation. If you are writing up the case as a make-up or for extra credit, write a 1 page paper on the following.

1. What are the advantages of starting a company inside a bigger company?

2. What level of resources has the new product manager been given?

3. What are the disadvantages of starting a company inside a bigger company?

4. What should be her first steps?

Attachment:- Case.rar

Reference no: EM131519514

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