Advantages of exporting a product to a foreign market

Reference no: EM133199294

Assignment - Global Entry Modes Business Journal

Description - As businesses seek to expand across borders, there are several options of entry mode available. Using your readings and Chapter 15 of the text regarding "Where to Produce", compare the advantages and disadvantages of the following entry modes:

(1) Establishment of a Greenfield venture and producing in a foreign market,

(2) Exporting a product to a foreign market,

(3) Franchising to another firm in a foreign market, and

(4) Re-licensing to another firm within a foreign market.

Reference no: EM133199294

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