Advantages created by differentiation from the competition

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1. After reviewing key uses for RFID technology, how could you apply them to your past, current, or desired work/professional environment? What benefits and drawbacks would your current work or professional environment get as a result of using the RFID technology you would apply? What type of value does RFID provide for retailers?

2. Successful differentiation allows a firm to command a premium price for its product and/or increase unit sales and/or gain buyer loyalty to its brand. Identify a company and what strategy they embraced and highlight the advantages created by differentiation from the competition?

Reference no: EM132214325

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