Advantages and disadvantages of the open innovation approach

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How do you think planning in today's organizations compares to planning 25 years ago?

1. How do you think planning in today's organizations compares to planning 25 years ago? Do you think planning becomes more important or less important in a world where everything is changing fast and crises are a regular part of organizational life? Why?

2. How might businesses use the Internet to identify untapped customer needs through open innovation? What do you see as the major advantages and disadvantages of the open innovation approach?

Reference no: EM1365920

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