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Question 1: Detail the overall research design in the Ohio Lottery case (See Exhibit OL1). What are the advantages and disadvantages of this design?
Question 2: Evaluate the MET process (Exhibit OL-2). What are some of the strengths and weaknesses of the MET technique?
Question 3: What measurement scales are used in the sample questions provided (Exhibit OL-3)? Why might the lottery attitude and lottery importance questions have presented the most challenge to the professional researchers?
Question 4: Using text Exhibit 12-2, map out the likely quantitative instrument content.The survey contained several questions that would alert the researchers that the participant was not taking the research process seriously (see case exhibit OL-3). Is this a good or a poor idea? Why?
Question 5: Evaluate the MET discussion guide for the Ohio Lottery Research.
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