User Account

All Pages

Adults rated the effectiveness of advertisements

Assignment Help Business Economics
Reference no: EM132195758

In a? study, a random sample of 20 adults rated the effectiveness of advertisements. Each adult rated an advertisement that lasted 30 or 60 seconds. The block design in the accompanying table shows these ratings? (on a scale of 1 to? 5, with 5 being extremely? effective). Use (alpha) α = 0.10 and a technology tool and the given block design to perform a? two-way ANOVA test.

Length Advertising medium

Radio, TV

30 sec 1, 1.

3, 2.

2, 4.

1 5.

4, 4.

60 sec 3, 3.

1, 5.

5, 1.

1, 5.

3, 5.

a. Determine the null and alternative hypotheses for the main effects?.

b. Determine the test statistics for the main effects. rounding to two decimal places?.

Determine the test statistic for the interaction? effect, rounding to two decimal places?.

c. Determine the? p-value for the effect of the advertising medium on the? rating, rounding to three decimal places?

Determine the? p-value for the effect of the length of the ad on the? rating, rounding to three decimal places?

d. Determine the? p-value for the interaction effect between advertising medium and length of the ad on the?rating, rounding to three decimal places?

Reference no: EM132195758

Questions Cloud

What are the advantages of using narrative text : In an essay of 1,250-1,500 words, discuss and present the following: What are the advantages of using narrative text
Draw an er diagram to represent the database : Create a new database - Draw an ER diagram to represent the database - In a following SELECT statement, how many rows will there be in the output?
Interpretation of the coefficient of x 1be : Suppose a multiple regression model is given by y =1.61x 1+5.58 x2 +30.48 What would an interpretation of the coefficient of x 1be?
What is the purpose of the sopa and pipa : CPSC 311 As an industry insider, look at both acts and think about the benefits and the drawbacks. In a research paper, cover the following questions.
Adults rated the effectiveness of advertisements : In a? study, a random sample of 20 adults rated the effectiveness of advertisements. Each adult rated an advertisement that lasted 30 or 60 seconds.
How would you respond to this observation : The problem with risk analysis is that it is possible to imagine virtually anything going wrong on a project.
Construct a unit plan that contains six lesson plans : Select a content area that will be the basis for a two-week unit with lesson plans. Construct a unit plan that contains six lesson plans
What percentage of flashlights sold : What percentage of flashlights sold can they anticipate will be returned within the first one and one-half years?
Describe the effect the regulatory agency : Describe the effect the regulatory agency they have referenced has on the business environment.

Reviews

Write a Review

Business Economics Questions & Answers

  Economics assignment

This document contains various important questions and their appropriate answers in the subject field of Economics.

  Demand and supply curves

Economics is the study of the principles governing the allocation of scarce means among competing ends when the objective of the allocation is to maximize the attainment of the ends.

  Long-run perfectly competitive equilibrium for the firm

Evaluate Government intervene and correct this situation?(a) Explain the concept of a concentration ratio. A rise in the price of magarine Explain the impact of external costs and external benefits on resource allocation long-run perfectly c..

  Supply and demand diagrams

Explain each of the following using supply and demand diagrams,  With the use of a graph, explain how these two programs affect cigarette consumption and the price of cigarettes.

  Case study: fisher-price toys

The case study of the Fisher-Price Toys, Inc., a popular case in basic economics and management from the prestigious Harvard Business School.

  Draw the production possibility curve

Draw the production possibility curve and a. Define consumer surplus and producer surplus.

  Tax revenue

The Australian government administers two programs that affect the market for cigarettes

  Maximize total welfare

How many tickets to sell to maximize total welfare.

  Difference between the cv and the ev

The change in consumer surplus (?CS) is not "theoretically" justifiable like the CV and EV but it continues to be the most widely used measure of consumer welfare change. Explain how this can be reconciled

  Depict von neumann-morgenstern utility index u in a diagram

Depict the von Neumann-Morgenstern utility index u in a diagram

  What is the market solution

What is the market solution (market price and quantity) and What is the total surplus of the society under the market solution

  Calculate gross national product and net national product

Calculate gross national product and net national product

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd