Reference no: EM13789594
Action Plan to Address Drunk Driving
Drunk driving is one of the largest social problems related to alcohol use. Driving under the influence (DUI) of alcohol is involved in 40-45% of all fatal traffic accidents. As a result, legislators, educators, and law enforcement officers are continually attempting to find ways to prevent driving under the influence of alcohol.
Select one of the following age groups: teens (13-17 years), college-age (18-25 years), adults (26-60 years), or seniors (61 years and up).
For your selected age group, develop a plan to reduce driving under the influence. The plan could include (but not be limited to) educational, legislative, and community support; and social advertising. Present at least three action points in your plan. Be sure to include:
The format of the plan
Who will deliver the information and how
Specific tactics used to target the selected group
Methods used to measure the success of the plan.
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What is expected profit
: Who is considering expanding sales in Asia. Your market research has identified the market potential in Malaysia, Philippines, and Singapore as described next.
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Action plan to address drunk driving
: Action Plan to Address Drunk Driving.
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