Reference no: EM133044679
Trader Joe's is a custom grocery store with a mission of bringing you the best-quality products at the best prices. It's not complicated; it just focuses on what matters-great food + great value = value. Joe Coulombe named the store Trader Joe's to evoke images of the South Seas. As part of its unique culture, employees wear Hawaiian shirts because they're traders on the culinary seas, searching the world over for cool items to bring home to its customers. They sail those seven seas, so customers can have some fun with its finds at their neighborhood Trader Joe's.
Coulombe opened the first Trader Joe's over 40 years ago in Pasadena, California, with a quirky in-store culture with a different business model to make shopping at Trader Joe's different from what people were used to in a supermarket-it's an adventure. It's an offbeat, fun discovery zone that elevates food shopping from being a chore to a cultural experience. Trader Joe's stocks its shelves with a winning combination of low-cost, yuppie-friendly staples and exotic affordable luxuries. Although Joe moved on, Joe's fingerprints are still all over the company that bears his name, from the business model, robust selection of products, and culture to the Hawaiian-print shirts that employees wear. Trader Joe's is family-owned, not having any publicly owned stock. The current CEO, Dan Bane, runs the company with around 20,00 employees and over 450 stores.
Reference: https://www.traderjoes.com
Answer the following questions and provide at least two additional business references as a part of your response.
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