About the reasons for entering the global marketplace

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Write a memo to management about the reasons for entering the global marketplace.

Imagine that you have ben asked to convince management at your firm that it is important to look outside the US for sales opportunities.

You work for a company that manufacures a product that is used in food processing plants.

The memo should include relevant concepts presented in class as well as your own views and ideas.

You should consider both the opportunities and risks of entering the global marketplace.

Reference no: EM131232982

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