About the new marketing campaign to senior executives

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Question

Deepa is the senior manager in the marketing department of a large multinational company. She is giving a presentation to the senior executives of the company about a new marketing campaign to introduce a new product for the business. None of the people that she is presenting to is an expert in marketing. Some of them are from different countries and attending the presentation via Zoom. The company has recently had 10% decline in sales and the company lost substantial market share and customers to the competing brand. This has resulted in the business considering staff redundancies which have placed great stress on the senior executives who are attending the presentation. Discuss in detail 3 (three) types of noise that might prevent Deepa from successfully communicating her message about the new marketing campaign to the senior executives.

Reference no: EM133736584

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