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Reference no: EM133123391

Refer to Assurance of Learning Exercise (Apple) in Chapter One of your Thompson (2022) text. Read "Apple Inc: Exemplifying a Successful Strategy" in Illustration Capsule 1.1. Incorporate our course (Thompson text) work for the week and dDevelop your analysis by responding to the following questions:

Does Apple's strategy seem to set it apart from rivals?

Does the strategy seem to be keyed to a cost-based advantage, differentiating features, serving the unique needs of a niche, or some combination of these? Explain why?

What is there about Apple's strategy that can lead to sustainable competitive advantage?

 

Reference no: EM133123391

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