About advertising its cars to college students

Assignment Help Operation Management

Reference no: EM13904663

1. Mercedes is thinking about advertising its cars to college students. Do you think that college students are a viable potential market for Mercedes? Why or why not? (Be thorough with your response)

2. As a marketing consultant for a chain of hair salons, you have been asked to evaluate the kids' market as a potential segment for the chain to target. Write a memo to your client showing your evaluation of the kids' segment against the four criteria for successful market segmentation.

Reference no: EM13904663

Questions Cloud

Determine how performance should be measured : To obtain results from goal setting, managers must: leave the target open so employees will work as far as possible on the project. let employees coordinate competing goals when a conflict arises. determine how performance should be measured.

Best budget assumptions : What happens to assumptions over time and what makes the best budget assumptions and what happens to invalid assumptions?

Describe the characteristics which make it high quality : Identify a company or organization from which you have received high-quality products and describe the characteristics which make it high quality.

What would you say to them to build rapport with them : You must also indicate what steps you would take to resolve the conflict. Who would you call in? What would you say to them to build rapport with them? What do you think are their must haves as opposed to their wishes

About advertising its cars to college students : Mercedes is thinking about advertising its cars to college students. Do you think that college students are a viable potential market for Mercedes? Why or why not?

What is the pressure of this same gas at a volume of 310. l : A tank of oxygen holds 28.0 L of oxygen (O2) at a pressure of 16.0 atm . When the gas is released, it provides 310. L of oxygen. What is the pressure of this same gas at a volume of 310. L and constant temperature? Express your answer with the app..

Commercial building with a current replacement cost : David owns a commercial building with a current replacement cost of $4 million. The building is presently insured on a replacement cost basis for $3 million under a fire insurance policy that has an 80 percent coinsurance clause. How much will David ..

Motor vehicle expense account : Suppose several additional junior staff are employed in subsequent years after a new business is established. The owner notices a large increase in the motor vehicle expense account.

Stages in decision process at all-sports catalogue division : For the case, Decision Making at the Top: The All-Star Sports Catalog Division (HBR 5-398-103), identify and critically analyze: the stages in the decision process at All-Sports Catalogue Division; the behavior the process followed both encourages an..

User Account

All Pages