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A television show called extreme couponning features people

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Reference no: EM13369140 , Length: 376 Words

A television show called 'Extreme Couponning' features people who go to extreme lengths to collect and use discount coupons. Though the program focuses on extreme cases, couponning is a popular strategy used by businesses to generate sales. What key economic concepts underlie the use of discount coupons by businesses?

Reference no: EM13369140

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