A mind-set of sustainability-innovation

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"A mind-set of Sustainability" = innovation" is essential to making a real transition to this new economy'- Ram Nidumolu, The Bottom Line on Corporate Sustainability, interview in The New York Times blog "Green", Sept. 2, 2009.

Theories of corporate responsibility would suggest that sustainability in the 21st Century can only be satisfied by business. Government is too localized to successfully garner the world’s resources. Assuming that to be true all business leaders must integrate sustainability into the companies they lead no matter the size or leadership position they hold.

Explain the meaning of the quote. Include in your explanation the role of the sustainable leader and whether you agree with Nidumolu’s assessment that it is the way to transition to the new economy of the 21st century. Be specific in your explanation by using examples of successful sustainability leadership from your reading.

Reference no: EM131440859

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