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A department store attempts to gain a competitive benefit

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Reference no: EM13394563

A department store attempts to gain a competitive advantage by empowering its salespeople in the cosmetics department to communicate the needs of its customers to management. As a result, management can be more responsive to these needs. This strategy is focusing primarily on which aspect of the organization?

a) Quality

b) Efficiency

c) Innovation

d) Customer responsiveness

Reference no: EM13394563

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