A company embracing the societal marketing concept

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Should marketers embrace the societal marketing concept with respect to foods or products that could be harmful to consumers?

Discuss an example of a company embracing the societal marketing concept with respect to the obesity epidemic.

Reference no: EM131289668

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A company embracing the societal marketing concept : Should marketers embrace the societal marketing concept with respect to foods or products that could be harmful to consumers?

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