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7d cinema theatre - situation analysis

Assignment Help Marketing Management
Reference no: EM132475011 , Length: word count:1400

Topic - 7D Cinema theatre opens in Oman - VOX Cinema.

At least two academic journal articles for your discussion. Use web sites which relate to your chosen areas of study but be careful that you do not just accept, without questions. Marketing Plan

Part 1. Situation Analysis
Company Mission, Vision, Goals, Current Strategies, Business Definition

Part 2. External Analysis (Macro) The Market, Competition & Customers PESTEL analysis *Opportunities and Threats

Part 3. Internal Analysis (Micro)

Financial, Portfolio, Distribution, System, Suppliers,
IT, Communication, Structure, Staff and Skills. *Strengths and Weaknesses

Part 4. Strategic Analysis
Pestel analysis
Pestel Matrix
*SWOT analysis
*SWOT Matrix
Identify Key Issues

Structure for your first Assignment

  • Introduction
  • Interpreting the task
  • Main body of your work
  • Research
  • Analysis
  • Scholarly practice
  • Conclusion
  • Reference

It is essential with the PESTLE and SWOT that you do not present points without evidence or referencing to support them.

Harvard Style.

Reference no: EM132475011

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7d cinema theatre - situation analysis : 7D Cinema theatre opens in Oman - VOX Cinema Situation Analysis - The Market, Competition & Customers PESTEL analysis *Opportunities and Threats
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