0501609 Strategic Management Assignment

Assignment Help Strategic Management

Reference no: EM132547448

0501609 Strategic Management - Al Ain University

Guidelines for Analyzing Short or Mini Cases

External Environmental Analysis:
Analyze the current situation as described in the case, collect information from authentic sources like firm's website and must include:
A. The firm
B. The industry the firm operates in
C. Competition
D. Major Challenges the firm/industry faced with

The firms Business Strategy: What strategy the firm has adopted
(‘Cost Leadership', ‘Differentiation', ‘Cost Focus' or ‘Differentiation Focus') and what are its implications on firm's economic performance.

Internal Environmental Analysis of the Firm:

You could discuss issues from the following:

• Internal environment.
• Rivalry in the industry.
• Market growth rate
• Firm's market share.
• Firms resources, capabilities, competencies, core competencies and distinctive competences.
• Use an appropriate strategic management analysis tool to analyze the situation.

Perform SWOT Analysis

Case Question 1: What is the basis for Competitive Advantage in entertainment industry? Are convergence and vertical integration still important in entertainment industry?

Case Question 2: How did AT&T become a diversified company? What was the rationale for entering the entertainment sector? Was it a good choice?

Case Question 3: Evaluate AT&T corporate strategy? Is it going in the right direction?

Case Question 4: What should AT&T do?

Attachment:- Analyzing Short or Mini Cases.rar

Reference no: EM132547448

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