"Industry Benchmark Report2017 T2 - BUS303 Business Project - Multi-Player World 4 - Period 2016Modern Royal brothers City Cyclpo TopTelevisionsDronesPty.LtdBikess Ltd RiderFinancialResults Shareholder Value(SHV) $11.14 $11.14 $11.14 $11.14 $11.14 $11.14 Cumulative Changein SHV 0% 0% 0% 0% 0% 0% Share Price $11.14 $11.14 $11.14 $11.14 $11.14 $11.14 Dividend Per Share $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Market $11,140, $11,140,18 $11,140 $11,140 $11,140 Capitalization $11,140,185 185 5 ,185 ,185 ,185 Total Shareholder $11,140, $11,140,18 $11,140 $11,140 $11,140 Value $11,140,185 185 5 ,185 ,185 ,185$12,600, $12,600,00 $12,600 $12,600 $12,600 Retail Sales $12,600,000 000 0 ,000 ,000 ,000 $8,190,0 $8,190, $8,190, $8,190, Wholesale Sales $8,190,000 00 $8,190,000 000 000 000 $4,031,9 $4,031, $4,031, $4,031, Gross Margin $4,031,901 01 $4,031,901 901 901 901 $1,396,9 $1,396, $1,396, $1,396, Profit After Tax $1,396,921 21 $1,396,921 921 921 921 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Earnings per Share $1.397 $1.397 $1.397 $1.397 $1.397 $1.397$2,260,9 $2,260, $2,260, $2,260, Cash $2,260,951 51 $2,260,951 951 951 951 $3,396,9 $3,396, $3,396, $3,396, Net Assets $3,396,921 21 $3,396,921 921 921 921 D/E Ratio (bookequity) 0.29 0.29 0.29 0.29 0.29 0.29CustomerSatisfaction $8,190,0 $8,190, $8,190, $8,190, Wholesale Sales $8,190,000 00 $8,190,000 000 000 000 $250,00 $250,00 $250,00 Brand Advertising $250,000 $250,000 $250,000 0 0 0 Brand AwarenessIndex 19% 19% 19% 19% 19% 19% Total Product $750,00 $750,00 $750,00 Advertising $750,000 $750,000 $750,000 0 0 0 $500,00 $500,00 $500,00 Total Product PR $500,000 $500,000 $500,000 0 0 0 Average RetailerMargin 35% 35% 35% 35% 35% 35% Distribution Channel $179,885 $179,885 $179,885 $179,88 $179,88 $179,88 Support 5 5 5Internal ResultsCapacity (SCU) 20,000 20,000 20,000 20,000 20,000 20,000 Wastage 15% 15% 15% 15% 15% 15% Idle Time 40% 40% 40% 40% 40% 40% Efficiency Index 0.75 0.75 0.75 0.75 0.75 0.75 Quality Index 0.75 0.75 0.75 0.75 0.75 0.75 No. of Products 1 1 1 1 1 1Innovation andLearning Process (Quality / $275,00 $275,00 $275,00 Efficiency) $275,000 $275,000 $275,000 0 0 0 No. of ProductDevpts (2016) 0 0 0 0 0 0 No. of ProductDevpts (Total) 0 0 0 0 0 0 Demand ForecastAccuracy 100% 100% 100% 100% 100% 100%Industry Benchmark Report2017 T2 - BUS303 Business Project - Multi-Player World 4 - Period 2017Modern Royal brothers City Cyclpo TopTelevisionsDronesPty.Ltd Bikess Ltd RiderFinancialResults Shareholder Value(SHV) $12.70 $12.88 $11.06 $12.31 $10.58 $12.42 Cumulative Changein SHV 14% 16% (1%) 10% (5%) 12% Share Price $12.70 $12.88 $11.06 $12.31 $10.58 $12.42 Dividend Per Share $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Market $12,878, $11,057,30 $12,306 $10,583 $12,424 Capitalization $12,695,638 349 7 ,638 ,157 ,659 Total Shareholder $12,878, $11,057,30 $12,306 $10,583 $12,424 Value $12,695,638 349 7 ,638 ,157 ,659$18,232, $10,211,20 $15,850 $9,666, $13,724 Retail Sales $18,578,546 800 0 ,568 720 ,200 $11,851, $10,302 $6,283, $8,920, Wholesale Sales $12,076,055 320 $6,637,280 ,869 368 730$6,304,5 $5,521, $3,180, $4,530, Gross Margin $6,418,610 07 $3,704,913 189 282 097 $847,76 $915,24 $1,148, Profit After Tax $694,673 $790,979 $939,771 1 7 496 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Earnings per Share $0.695 $0.791 $0.940 $0.848 $0.915 $1.148$2,985,9 $2,186, $2,309, $3,329, Cash $2,846,115 14 $2,072,167 428 232 112 $4,187,9 $4,244, $4,312, $4,545, Net Assets $4,091,594 00 $4,336,692 682 168 417 D/E Ratio (bookequity) 0.24 0.24 0.23 0.24 0.23 0.22CustomerSatisfaction $11,851, $10,302 $6,283, $8,920, Wholesale Sales $12,076,055 320 $6,637,280 ,869 368 730 $250,00 $250,00 $250,00 Brand Advertising $250,000 $250,000 $250,000 0 0 0 Brand AwarenessIndex 18% 18% 18% 18% 18% 18% Total Product $3,700,0 $2,906, $500,00 $2,000, Advertising $3,750,000 00 $850,000 000 0 000 $520,00 $500,00 $100,00 Total Product PR $900,000 $700,000 $607,000 0 0 0 Average RetailerMargin 35% 35% 35% 35% 35% 35% Distribution Channel $179,88 $179,88 $179,88 Support $179,885 $179,885 $179,885 5 5 5 Internal ResultsCapacity (SCU) 20,000 20,000 20,000 20,000 20,000 20,000 Wastage 22% 22% 15% 22% 15% 17% Idle Time 11% 13% 40% 12% 42% 31% Efficiency Index 0.75 0.75 0.75 0.75 0.75 0.75 Quality Index 0.75 0.75 0.75 0.75 0.75 0.75 No. of Products 1 1 1 1 1 1 Innovation andLearning Process (Quality / $275,00 $275,00 $275,00 Efficiency) $275,000 $275,000 $275,000 0 0 0 No. of ProductDevpts (2017) 0 0 0 0 0 0 No. of ProductDevpts (Total) 0 0 0 0 0 0 Demand ForecastAccuracy 98% 97% 35% 71% 54% 78% Industry Benchmark Report2017 T2 - BUS303 Business Project - Multi-Player World 4 - Period 2018Modern Royal brothers City Cyclpo TopTelevisions DronesPty.LtdBikess LtdRiderFinancialResults Shareholder Value(SHV) $17.35 $17.47 $8.72 $4.02 $7.91 $10.41 Cumulative Changein SHV 56% 57% (22%) (64%) (29%) (7%) Share Price $17.35 $17.47 $8.72 $4.02 $7.91 $10.41 Dividend Per Share $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Market $17,468, $4,022, $7,905, $10,411 Capitalization $17,351,056 248 $8,716,910 132 590 ,628 Total Shareholder $17,468, $4,022, $7,905, $10,411 Value $17,351,056 248 $8,716,910 132 590 ,628$20,341, $22,159 $7,572, $16,525 Retail Sales $20,835,414 440 $8,702,400 ,280 960 ,710 $15,256, $14,403 $4,922, $10,489 Wholesale Sales $15,626,560 080 $5,656,560 ,532 424 ,080 $9,221,7 $7,765, $2,501, $5,279, Gross Margin $9,487,466 30 $3,165,880 576 247 866 $2,304,1 ($2,734, $311,99 $434,05 Profit After Tax $2,331,999 81 $403,644 809) 0 1 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 ($2.735 Earnings per Share $2.332 $2.304 $0.404 ) $0.312 $0.434 $6,171,7 $190,32 $1,020, $3,874, Cash $6,113,340 20 $871,723 9 241 336 $6,492,0 $1,509, $4,624, $4,979, Net Assets $6,423,593 82 $4,740,336 873 158 469 D/E Ratio (bookequity) 0.16 0.15 0.21 0.66 0.22 0.20 CustomerSatisfaction $15,256, $14,403 $4,922, $10,489 Wholesale Sales $15,626,560 080 $5,656,560 ,532 424 ,080 $700,00 $250,00 $550,00 Brand Advertising $850,000 $800,000 $250,000 0 0 0 Brand AwarenessIndex 36% 35% 18% 33% 18% 29% Total Product $3,800,0 $8,124, $500,00 $2,750, Advertising $3,870,000 00 $850,000 000 0 000 $520,00 $500,00 $600,00 Total Product PR $900,000 $800,000 $607,000 0 0 0 Average RetailerMargin 25% 25% 35% 35% 35% 37%Distribution Channel $639,91 $136,36 $408,11 Support $187,196 $183,712 $144,042 6 2 4 Internal ResultsCapacity (SCU) 20,000 20,000 20,000 20,000 20,000 20,000 Wastage 24% 24% 15% 23% 15% 19% Idle Time 4% 6% 40% 10% 42% 23% Efficiency Index 0.75 0.75 0.75 0.75 0.75 0.75 Quality Index 0.75 0.75 0.75 0.75 0.75 0.75 No. of Products 1 1 1 1 1 1 Innovation andLearning Process (Quality / $275,00 $275,00 $275,00 Efficiency) $275,000 $275,000 $275,000 0 0 0 No. of ProductDevpts (2018) 0 0 0 0 0 0 No. of ProductDevpts (Total) 0 0 0 0 0 0 Demand ForecastAccuracy 100% 97% 7% 92% 14% 95%Industry Benchmark Report2017 T2 - BUS303 Business Project - Multi-Player World 4 - Period 2019Modern Royal brothers City Cyclpo Top Televisions Drones Pty.Ltd Bikes s Ltd RiderFinancialResults Shareholder Value(SHV) $20.40 $20.65 $5.47 $10.27 $3.50 $13.06 Cumulative Changein SHV 83% 85% (51%) (8%) (69%) 17% Share Price $20.40 $20.65 $5.47 $10.27 $3.50 $13.06 Dividend Per Share $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Market $20,654, $10,270 $3,498, $13,055 Capitalization $20,400,947 140 $5,472,544 ,708 934 ,925 Total Shareholder $20,654, $10,270 $3,498, $13,055 Value $20,400,947 140 $5,472,544 ,708 934 ,925$23,234, $10,111,13 $17,166 $7,336, $19,697 Retail Sales $23,772,240 800 4 ,680 000 ,760 $17,426, $12,875 $4,768, $14,773 Wholesale Sales $17,829,180 100 $6,956,441 ,010 400 ,320 $9,335,9 $7,570, $2,362, $8,001, Gross Margin $9,369,641 70 $3,740,203 834 408 832 $2,273,7 $4,152, ($525,2 $1,387, Profit After Tax $2,264,207 33 $119,582 659 67) 156 1,000,00 1,000,0 1,000,0 1,000,0 Number of Shares 1,000,000 0 1,000,000 00 00 00 Earnings per Share $2.264 $2.274 $0.120 $4.153 ($0.525) $1.387$7,249,9 $3,183, ($964,7 $4,856, Cash $7,160,061 64 $220,802 714 44) 904 $8,765,8 $5,662, $4,098, $6,366, Net Assets $8,687,800 15 $4,859,918 532 892 625 D/E Ratio (bookequity) 0.00 0.00 0.21 0.09 0.48 0.00CustomerSatisfaction $17,426, $12,875 $4,768, $14,773 Wholesale Sales $17,829,180 100 $6,956,441 ,010 400 ,320 $700,00 $350,00 $920,00 Brand Advertising $950,000 $900,000 $600,000 0 0 0 Brand AwarenessIndex 46% 45% 30% 40% 22% 42% Total Product $3,850,0 $1,200, $730,00 $3,800, Advertising $3,870,000 00 $1,250,000 000 0 000 $150,00 $710,00 $920,00 Total Product PR $900,000 $900,000 $500,000 0 0 0 Average RetailerMargin 25% 25% 31% 25% 35% 25% Distribution Channel $229,33 $109,72 $171,02 Support $215,630 $210,518 $217,339 1 4 8 Internal ResultsCapacity (SCU) 22,000 22,000 20,000 20,000 20,000 20,000 Wastage 13% 16% 15% 15% 12% 15% Idle Time 12% 11% 40% 10% 47% 16% Efficiency Index 0.85 0.82 0.75 0.84 0.77 0.82 Quality Index 0.80 0.80 0.75 0.75 0.76 0.81 No. of Products 1 1 1 1 1 1 Innovation andLearning Process (Quality / $1,650,0 $750,00 $475,00 $1,250, Efficiency) $1,870,000 00 $275,000 0 0 000 No. of ProductDevpts (2019) 0 0 0 0 0 0 No. of ProductDevpts (Total) 0 0 0 0 0 0 Demand ForecastAccuracy 94% 97% 0% 47% 0% 95% "