"3.2 Explain how supply has changed at TUI Group to meet the effects of demandTUI Group is one of the leading names in the business of tour operators in this worlds. With therapid change in the change in tourism demand, it becomes necessary for TUI Group to provideasupply of its products and services to cope up with the tourism demand. Hence in this concernsupply of TUI Group to meet the effects of demand has changed in following ways.Figure 1(Source– 123RF, 2017)Enhancement in accommodation facilities: In the opinion of Roy, et. al. (2016), with theincrease in expectations of tourists and increase in tourism demand, TUI Group has focusedmore on the enhancement of its accommodation facilities. There are several others tour operatorswho provide excellent accommodation facilities to its tourists so in order to cope up with themarket demand TUI Group has also focused on providing better accommodation facilities.Betterment in the quality of services: There is a lot of competition in tourism business for TUIGroup. This competition affects the tourism demand so TUI Group has emphasised on providinga better quality of services so that it is able to cope up with the demand of tourism through itssupply of products and services (Ridderstaat and Croes, 2015).A variety of products and services: Tourism demand is affected by a variety of products andservices because tourists attract towards variety. In order to meet the expectations of its tourists,16 TUI Group has focused on providing variety of products and services in order to maintain thetourism demand. Adaptation of new technology and innovations: TUI Group has adopted new technology andinnovations in its products because it is the technology which affects the demand for tourism.Those who are providing the products and services as per latest technology are able to meet therequirements of tourism in this market. Hence with a view to maintaining its demand in themarket, TUI Group has also focused on implementing new technologies and innovations in itsproducts and services (Roy, et. al., 2016).Focus on sustainability: TUI Group has focused more on sustainability in tourism throughthesupply of sustainable products and services with a view to attracting visitors towards itthrough maintaining the tourism demand and supply of products as per the demand of visitors.ConclusionThis report has provided the description of certain factors that are affecting the tourism demandin the current demand. It is essential for tour operators to meet the demand of tourism for growthand success of their business. In regard to this TUI Group has changed its supply of products tomeet the tourism demand. The changes which are made by TUI Group in its supply has also beenexplained in this report. 17 Task 4IntroductionThis report is relating to evaluating the impact of products of TUI Group on various sectors ofTurkey and Thailand. This report has provided a brief description of all those impacts on certainareas. Further, this report will describe the strategies that could be implemented for reducing thenegative impacts and maximising the positive impact of such factors.M1, D1, D34.1 Evaluate the main positive and negative economic, environmental and socialimpacts of tourism with reference to TUI Group businessesTravel and tourism sectors affect various sectors such as economic, environmental and social etc.There can be positive as well as negative impact of tourism on such sectors. The impact of TUIGroup products on various sectors of Turkey and Thailand is as follows.Figure 2(Source- Mulanix, 2010)Economic impact:As per the words of Thano (2015), TUI products impact the economy ofTurkey and Thailand. Turkey is famous for its beautiful attractions economic impact of productsof TUI on Turkey is that through this the number of people who visits turkey every year hasincreased. This has contributed towards the revenues for the economy of Turkey. On the other18 "