"INTERNATIONAL BUSINESS ENVIRONMENTas well as shareholder returns. At first, in 1969, the company was established in Sydney withonly three people(Browning and Goodwin, 2016). Now, the company took a globalization turn.Importance of international business and tradeThe buying and offering of services and products across over national boundaries is known theinternational trade. Where transport is of clear significance and so the adjustments in thetransportation system opens up new, in advance unfamiliar zones and markets. Irrespective, asnoted above, improvements in the transport structure in itself would not speak be thoughtsatisfactory to sustain relocation(Reinsdorf and Slaughter, 2009). Again, it is vital thus that theinvestment is considered as a remarkable part of a more large package in support of varioussegments or exercises supporting other economic or social convalescence factors and spatialprocedures. Moreover, international trade is significant for the establishment of a present day oftoday’s people, business world, as creators in various nations attempt to profit from a developedmarket, instead of being bound to offering inside their specific edges. Irrespective of the way thatdifferent customers jump at the chance to buy less overpriced products. One of the fundamental principles of international trade is that one should buy and services froma nation which has the lowest price and sell his services and products to a country which has thehighest cost. International trade is also concerned with the allocation of economic resourcesamong countries(Purcell and Scheyvens, 2015). Such allocation is done in the global marketsthrough international trade under the perception of free trade. Trade business helps to boostdevelopment. As a result, poverty is reduced by generating growth using increased commercialinvestments along with opportunities. It also exports diversification by allowing the developednations to access new materials and new materials which open up new possibilities in production(Singh, 2010).Author’s Name:Page 4 of 12 INTERNATIONAL BUSINESS ENVIRONMENTNature of trade blocsTrade blocs have played an active role in the improvement of international trade. In economicintegration, trade blocs differ from region to region such as OPEC, ASEAN, SAARC, EU and soon. It represents various independent economies and brings nations closer. It also helps toeliminate tariffs as well as non-tariff barriers and facilities(Ohlin and Dell, 2012). Consequently,free trades are encouraged. The free transfer of resources helps in optimum utilization of theavailable resources. Moreover, business blocks have resulted into increase in competitionbetween two organizations of the entire area. The trade bloc formation transfers the technologiesacross the border. Therefore, productions are improved along with the quality of services andproducts. Ultimately, it benefits the customers to a greater amount. At last, it plays a significantrole in contributing the development, economic growth and industrialization of the whole region.Impact of globalizationThe process by which the national economies became more independent and integrated with oneanother is popularly known as the globalization. The procedure has been an ongoing process formany centuries now. Macquarie Atlas Roads Group of Australia globalized their business andgot positive results. Globalization of Macquarie Atlas Roads Group has led to increasing incompetition level (Vaish, 2010). Apart from it, the company needs to improve technology withthe growth of globalization. Globalization also leads to rising in investment levels as well asopportunities. Subsequently, it increases immigration rates and thus gives people the chances togrow socially and economically. The increase in foreign investment helps the organizations andnative cities develop at a rapid rate. In the recent marketplace, conducting businessinternationally is much of a defensive play as an aggressive play (Boudreaux, 2008).Author’s Name:Page 5 of 12 INTERNATIONAL BUSINESS ENVIRONMENTFundamental issues of managers regarding development of emerging marketsThe managers face some challenges during the development of their market strategies. Thebusiness firms such as Macquarie Atlas Roads Group engage in international trade often usesome combination of trade in financial instruments, legal contacts as well as insurances toprotect the flow of income from their investments against price or currency swings (Salvioni andBosetti, 2014). The managers of human resource face some challenges. During a development ofbusiness, the role human resource managers are to recruit skilled employees who can handle thenew technologies. The directors of companies need to keep up the proper flow of operations inspite of the change an industry has gone through. Apart from it, the manager needs to make plansand strategies to grow the business. At the same time, each and every business needs to be alertto new opportunities. During emerging time, the managers need to looks after the legal andethical issues of the firm. For legal matters, the managers of a particular company need to obtainproof the target business owns key assets like equipment, patents, copyrights and intellectualproperties. Some common issues are listed below:? Legal and Ethical issues? Cross-Cultural Issues? Communication issues? Sponsor issueOn the other hand, educated customers are another matter, the manager face in today’sgeneration. It is hard for the organization to sell conventional products at a high price. Individualemployee problem can be another conflict in the business. The managers need to handle thesesituations. The managers need to take the responsibilities to improve the performance of the teammembers during the development of a project (Kearney, 2012). The team leader must offer aAuthor’s Name:Page 6 of 12 "